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Should’ve seen it coming: the trademarking of public language
Now that Specsavers’ application to trademark ‘should’ve’ has been approved, can we expect the rest of the dictionary to be snapped up?
https://www.theguardian.com/law/shortcuts/2016/aug/17/shouldve-seen-it-coming-the-trademarking-of-public-language
A glimpse of the future? https://the-digital-reader.com/2018/05/05/cockygate-faleena-hopkins-has-registered-a-trademark-on-cocky-and-is-using-it-to-threaten-other-romance-authors/
