This is going to be ultra short because I lost all my notes/links/other documentations. /tears hair out/
So instead, I'm just going to open it up for general discussion.
To get us started I propose this:
The Marketing of Series 11 is actually brilliant, because most of it has been pretty much FREE!
So, they sunk their money into these indents. And even those were somewhat controversial to generate more free press around them.
So like or hate what you've seen, from a strict marketing strategy, it was actually quite brilliant.
So instead, I'm just going to open it up for general discussion.
To get us started I propose this:
The Marketing of Series 11 is actually brilliant, because most of it has been pretty much FREE!
- All the leaked footage/court orders/etc, led to a lot of press and they didn't have to pay a dime for any of it. It was all reported as 'News'.
- The constant debate about the first Fem!Doc also provided a lot of free press.
- And that's without talking about websites like this or popular social media platforms (twitter/fb/tumblr/etc).
So, they sunk their money into these indents. And even those were somewhat controversial to generate more free press around them.
So like or hate what you've seen, from a strict marketing strategy, it was actually quite brilliant.
Last edited by tardis on 10th September 2018, 9:08 am; edited 1 time in total (Reason for editing : html is my bane)